Monthly Archives: May 2008

Seven Tips for Making the Most of Your RSS

1. Oversubscribe – If it looks interesting, subscribe.
2. Try a River of News View – Read the most recent items
3. Use multiple services – start with Netvibes, Pageflakes, or iGoogle
4. Try out a desktop reader
5. Tag items to share – this will help your feed reader be more meaningful
6. Learn about OPML – Outline Process […]

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Stress Free Press Releases

Consider this when formatting a press release:
1. Headlines have one purpose - to grab attention
2. The first paragraph should always answer who, what, when, where, why & how
3. Stick to facts and include benefits and statistics… be able to back them up
4. Avoid hype. Write a story, not a sales pitch
5. Always include a cover […]

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A 21-Word Definition of Marketing

What is marketing? Have you ever tried to answer that question? Although we do marketing every day, providing a clear definition of marketing is a bit of a challenge. Here’s the definition I use: “Marketing is the business activity of creating value, communicating value, and exchanging value to satisfy the needs of businesses and […]

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Boosting Affiliate Income with Email

Affiliate marketing may seem like the perfect, hands off business, but it does take work. But being hand on can increase your affiliate income. Do this through an email list by adding an opt-in form on your blog or website. You can promote more than one affiliate program and promote them all to your list, […]

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Five Lessons from Newspapers to Boost Your Blog’s Circulation

- Chop it down 4 inches! Cut 800 words by 50% to be concise.
- What’s the hook? Where’s the lead? Put the most important details first then lesser important
- Headlines: the ultimate salesman for your story. Grab your reader with the headline or they may not stick around.
- Captions: the Cinderella sentences. Be sure to […]

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Use Two-Part Articles to Drive Traffic

When writing articles, consider turning longer ones into two parts. Post both to your web site, then submit part one to article directories and include a link to part two at the bottom or in your bio. People will have to come to your website to finish reading.
Melody Spier: Don’t let day-to-day tasks overwhelm you! […]

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Research your Niche with Twitter Search

Summize is a new search engine that searches twitter conversations. The flexible search engine allows you to search by keyword, by phrase, by name, date, and even attitude of poster. You can stipulate words to eliminate, words that must be included and twitters with links.
Keep up with what people in your niche are talking about […]

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Why Bloggers Should Have a Privacy Policy, and 9 Points to Include in Yours

Creating a unique private policy isn’t difficult:
1. Be explicit about not selling or giving away email addresses
2. Discuss tracking uses on your blog
3. Emphasize you’re NOT responsible for policies of links to your site
4. Reserve the right to change policy at any time
5. Provide contact information for users
6. Easily understood is best
7. Follow your own […]

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How to Achieve Success with an Internet Based Business

To avoid jumping from one online business to another, follow these tips to internet success:
1. Have a strong desire for succeeding
2. Make a commitment with yourself that you won’t quit
3. Dedicate time daily, even if working full-time
4. Face challenges and overcome them
5. Be persistent
6. Believe in yourself and don’t give up
7. Maintain self-discipline
8. Be consistent […]

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Defining Your Target Market

When defining your target market, ask yourself this question; “Who would benefit most from my product or service?”As you answer, be sure to include things like the customer’s age, gender, marital status, profession, income, demographic area and so forth. The more you know about your target market, the better you can cater to their wants […]

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