September 30, 2008 – 9:47 pm
In marketing, there is one thing that separates the ‘average’ Infopreneur from the “wildly successful” Infopreneur — Testing! Most of the top marketers will tell you, they aren’t the best at getting things right the first time. What they do well is to a) get started and b) improve from there. Testing and tracking are […]
September 30, 2008 – 12:05 pm
I just sent this to my email list, but wanted to post it here as well.
I know a lot of people who talk about peace, but Rick and Julian and everyone else at Ten Million Clicks For Peace are actually catalyzing action toward peace.
They are not just taking action themselves, they are creating a platform […]
September 29, 2008 – 9:46 pm
The key to making the writing process as painless as possible is to start with a good outline. A detailed outline will allow you to write quickly and easily. When you create your outline, you can get all of your thoughts organized and make sure you cover all of the important aspects of your topic. […]
September 28, 2008 – 9:45 pm
There is something almost magical that happens when you start to measure the *right* things in your marketing systems — they almost automatically start to improve. Just by briging your attention to key marketing metrics, you will find ways to get more results from the same number of visitors.
Doug Hudiburg: Want to be able to […]
September 25, 2008 – 9:44 pm
Sales from your infoproduct don’t stop with the initial retail sale. You can build additional streams of income within your ebook with well-placed affiliate links. The key to getting successful affiliate sales within your product is to choose your links carefully. Make sure the products or services that you are linking to will help your […]
September 25, 2008 – 9:44 pm
As I talk with Infopreneurs about their testing and tracking, one thing is clear, it’s easy to get buried under a mountain of data. If you are the person collecting the statistics AND the one doing the analysis, chances are you’ll stop doing it because of the time involved. Solution? Delegate — either to a […]
September 23, 2008 – 9:42 pm
To use Twitter as an affiliate marketing tool, discuss what you’re doing that relates to the products you’re promoting. For instance, instead of telling those following you that you’re headed to the bank, let them know you’re working on an opt-in page and then include the link. If they’re interested enough to follow you, they […]
September 22, 2008 – 9:41 pm
As part of my VisiOlo project, I’ve been developing what I call “Dashboard Metrics” — key measurements of the “health” of your marketing systems. Here are the ones I’ve identified so far: Profit Per Visitor, Total Prospects (list size), Total Customers (list size), Average Daily Sales, Sales Per Customer, Total Opt-in Conversion, Total Sales Conversion, […]
September 21, 2008 – 9:39 pm
As you start to do research on your topic, start building a “swipe file” based on other products in your niche, articles you run across and possible joint ventures. The purpose of creating a swipe file isn’t about copying. It’s about seeing what is working and what’s not. Get inspiration from other people’s sales letters, […]
September 18, 2008 – 9:38 pm
Analyzing stats like click through rates and traffic is important for any Internet marketer. Often these tasks become a daily compulsion, or they are ignored entirely. Since this function of your business can sometimes be overwhelming, especially if you have a lot of sites to track, you need to come up with a list of […]
