Monthly Archives: September 2008

That Which You Measure Tends to Improve

There is something almost magical that happens when you start to measure the *right* things in your marketing systems — they almost automatically start to improve. Just by briging your attention to key marketing metrics, you will find ways to get more results from the same number of visitors.
Doug Hudiburg: Want to be able to […]

Affiliate links in your product build backend sales

Sales from your infoproduct don’t stop with the initial retail sale. You can build additional streams of income within your ebook with well-placed affiliate links. The key to getting successful affiliate sales within your product is to choose your links carefully. Make sure the products or services that you are linking to will help your […]

Delegate Statistics Collection and Reporting

As I talk with Infopreneurs about their testing and tracking, one thing is clear, it’s easy to get buried under a mountain of data.  If you are the person collecting the statistics AND the one doing the analysis, chances are you’ll stop doing it because of the time involved. Solution? Delegate — either to a […]