November 10, 2007 – 2:21 pm
As I mentioned in the previous post, I’ll be Interviewing Rob Toth about using urgency in your offers as a way to increase conversions. I always enjoy phone conversations with Rob and I know you will to. Not to mention, you’ll come away with ready-to-use tactics for sweeting your offer with urgency.
If you want […]
November 7, 2007 – 11:03 am
Guest blog. Offer to write a post on someone else’s site. Even better, have the post already written up and then let the blogger know you have a post ready to guest blog on their site, if it’s okay with them. When you write your guest blog post, find a post on your own blog […]
November 2, 2007 – 7:38 am
Think of your email Subject line as the teaser copy on the envelope of a direct mail piece. Envelope teaser copy has one over-riding purpose — to get the envelope opened! And the purpose of your email Subject line is to get the email opened!
Russ Phelps: Master Copy Writer/Marketing Consultant
C-Panel Magic “How To Run Your […]
October 20, 2007 – 10:08 am
Update: all 10 review copies of the book have been spoken for, but there will be a pre-launch deal at a killer price for those of you who missed the free review copy offer. Add your comment below and I’ll make sure you are on the pre-launch announcement list. By the end of the […]
October 16, 2007 – 8:48 pm
Eye see
Originally uploaded by Stewart Leiwakabessy
It’s been about six days since I posted part 2 in this series of posts about developing a traffic strategy.
You can find the ‘table of contents’ for this and future case studies here.
In the last post, we discussed the meta-structure that I use to bring context […]
October 11, 2007 – 4:56 pm
This product made a big splash on launch day (just a few days ago) but does it live up to the attention it’s getting?
Or, most importantly, can it help you in your business?
The review will tell you…
I hope you find it helpful. Please leave a comment while you are there.
October 10, 2007 – 1:51 pm
A benefit is the favorable result(s) the buyer derives from buying your product! This includes both tangible and intangible benefits. For example, making or saving money, feeling happier, more powerful, more joyful, sexier, healthier, smarter or wiser, more attractive or energetic, safer, more likeable, more respected or rewarded, etc.
Russ Phelps: Master Copy Writer/Marketing Consultant
“Recipe For […]
October 10, 2007 – 11:20 am
Since traffic is now on my radar big time, I’ve started to collect links to blog posts, websites, and other resources that might help me select good candidates for my traffic building project.
I’ll post them here to this thread and maybe even provide links to my Delicious bookmarks, stumbles, and clipmarks pages.
For now, I’ll just […]
October 10, 2007 – 3:17 am
Traffic.
Is it ever far from our minds?
Aquiring and monetizing web traffic is certainly one of the most important, and emotional issues we as Internet marketers face. We talk about it, develop schemes and technology to generate it, and pay dearly for it. The most spectacular product launches that we see are about how […]
October 9, 2007 – 2:21 pm
I just read Mark Hendricks’ blog post explaining why an email to his list bounced like crazy. Interestingly, it bounced because it contained a URL to a domain that is listed (right or wrong) on several black lists. Just because his email contained the URL, it got bounced — talk about guilt by […]
