Category Archives: Internet Marketing Tips

Promote Your Business For Free #7

Make a list of all the advocates of your business. These are
the people who like you so much that they will advertise
your business for FREE. This list could be a combination of
friends, relatives, business associates and clients. Keep
these important players informed about the successes of your
business and any new announcements of your business.
Debbie Bermont: President […]

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Free or Low Cost Trial Periods?

How many free trial software packages did you really test?
Giving away free trials simply postpones the burden of
making a decision to buy. Therefore, by using free trials,
you will end up with tons of prospects who never wanted to
buy in the first place. A better approach is to offer a low
cost trial period.
From Case Stevens’ Affordable […]

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43 Things For Market Research

A great site for discovering what people want is 43 Things, where members answer the question “What do you want to do with your life?” As of last count, there were “1,079,901 people in 12,943 cities” writing down what they want to do. http://43things.com
Kevin Riley: Author of “Recipe For Your Own Online Money Factory“

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You Must Have Your Own Affiliate Program

The more affiliates you have, the bigger your profits become. In fact, if you can take your customers and turn them into affiliates, by TRAINING them to become affiliates, you have an even bigger chance of profits because you have people who already love your product selling it for you! It’s what I call turning […]

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Price is about Perception

If you take the time and trouble to educate your market about what your product or service can do for them, explain the benefits they will get from their purchase, dimensionalize it and make them come alive in your prospect’s mind, and even compare and contrast these same benefits against what they pay for other […]

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Why it is Important to Test and Tweak your Sales Process

Suppose you have a $50 product and it costs you $40 to get 100 prospects. Of these 100, 1% buys your product. The result is $50revenue, $40 cost and $10 profits. Now, through minor changes to your sales process, you are able to get 2 sales per 100 visitors. You justmade $100, expenses still are […]

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What could you do with an extra hour?

Paying a virtual assistant for just one hour could get your:
1. Email or customer service managed
2. Website content updated
3. Blog posts scheduled
4. Marketing material sent
5. Autoresponder messages loaded
6. Article or press release submitted
Or perhaps a combination of these. One hour, that’s all it takes to reduce the pressures of administrative tasks. So what could you […]

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Get Double Duty From Press Releases

Once you’ve submitted your press release and allowed time for it to be published, rework it a bit, add a bio and turn it into an article. The information is still good and with just a few tweaks, webmasters will be happy to post it as an article.
Melody Spier: Don’t let day-to-day tasks overwhelm you! […]

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So Your Not Newsworthy Huh?

Many small business owners tend to think they’re not newsworthy enough for the media to feature. Banish that thought! Often times the media is looking for a local angle, a unique story or a new topic that maybe they haven’t thought of. Create your story with facts and flare and you’ll be front page news […]

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Friendly Email Marketing

When writing emails and autoresponder messages, write as if you were talking to a friend. Address your readers by their first name only once or twice in your message. Repeating their name over and over is unnecessary, annoying and you end up sounding like a car salesman. You wouldn’t say your friends name repetitively in […]

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