“Bill Me Later” is a great way to sweeten an existing offer. This gives you some of the promotional power of a free trial offer but with a stronger sense of obligation. It appeals to the modern consumer who has been trained to postpone payment until the last possible moment. It can double response over a straight cash upfront offer.
Dean Rieck: From a post on CopyBlogger.com entitled “Offers That Improve Terms, Add Services, and Make Bribes”
Recipe for Product Creation: Who Else Wants An Easy, Step- By-Step Recipe To Literally Pump Out $7 Reports And Feed Your PayPal Account A Steady Stream Of Cash Deposits?
