Your info marketing system must be set up with a well-oiled sales process: automated payment processing, instant product delivery, and a good follow-up e-mail series. A low-priced or free report, brings new people onto your mailing list, where a strong series of follow-up e-mails goes into action to move them further into the sales funnel where they buy your higher-priced back-end products.
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4 Comments
I really like Kevin’s tip for today. In my experience, marketing systems always need to be improved and evolved after they are launched, but taking it as far as possible before launch puts one ahead of the game.
It takes a lot of discipline to build out a strong and effective system, plus a good roadmap. And, of course, you have to balance the effort of trying to perfect a system with the need to take action. The last thing you want to do is wait until everything is perfect before moving ahead with a product launch if that mindset results in your being stuck and never really getting going.
What allot of people dont know about Kevin Riley is he has a Star Trek Holo Deck in his Product Labs where he talks to his main computer to devise his product marketing systems. In fact he just moved into a larger Lab that is loaded with the latest in technological wonders so his new products are going to be awesome. I am using one of his products right now called the MPO TYCOON CLUB. If you click on my link you will see how it is constructed. A Blog, Articles, and the Product.
Actually, the new Holo Deck is 12 dimensional and really is taking some getting used to. It gets products created before I’ve even thought of the idea, which can be quite disconcerting.
However, the new laser beams are fantastic. Today, I grilled a whole Venusian Swamp Hog for dinner.
I *knew* you were holding back critical information in your recipes. Sure, guys like you simply flips a switch and out pops great products.
Those of us with only 4 dimensions to work with have to slave away and create products on our own.
I’d like to try some of that Venusian Swamp Hog with Memphis style BBQ sauce on a roll!