Make 404 Pages Serve Double Duty

Are you losing potential customers because of a standard 404 page? Probably. Customize your 404 page to make it serve double duty. Make it notify and redirect. All you need to do is add a “You might be interested in…” phrase to the standard text. Then include a newsletter sign-up box, recent articles, or simply a link to the home page. This will help keep customers on your site longer.

Kit Singleton: The Virtual Peach - A Virtual Assistant With Business Sense And A Peachy Accent

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This entry was written by Kit Singleton, posted on February 27, 2008 at 1:23 pm, filed under Best Of, Internet Marketing Tips, Strategy __(and tagged) , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.

One Comment

  1. admin
    Posted February 28, 2008 at 7:16 am | Permalink

    Hi Kit.

    Thanks for submitting your first tip to Daily Marketing Ace!

    I hope you come back and submit many more. I always find VA’s have a lot of tips to share.

    Doug

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