You’ve probably heard the term “the money is in the list” if you’ve spent any length of time studying Internet marketing. But how many people really know how to build and profit from a list? After watching Chris Freville’s Automated List Builder videos and reading the accompanying ebook, I can say that this is one marketer who definitely knows what he is talking about.
The Automated List Builder package includes over five hours of video, a 58 page ebook and three custom scripts to help you get opt ins. Talk about packing a punch! I’ve seen products one third of the size for half of this cost.
Inside the videos and ebook, Freville goes into a lot of detail about how to set up your autoresponder program as well as where to get leads for your list. But before diving into the details, he explains exactly why you need to have a list and why e-mail marketing is a powerful tool in your Internet marketing arsenal.
With e-mail marketing, Freville explains, you can concentrate your marketing efforts on people who have already shown interest in what you have to offer. Instead of spending a lot of time and money working on marketing to the masses, you’ll simply work on building a list of interested people. When you have a new product or want to promote someone else’s product, it’s much easier to start with a list of people who are familiar with you and trust your advice. When you take the time to build a list properly, you don’t have to re-invent the wheel time and time again. You can start with a pre-screened group of people who are more likely to be open to your offer.
After a brief discussion of the importance of list building, Freville launches into detailed instructions on how to set up your autoresponder for success. He goes into how to use the opt in page to your best advantage, how to set up your first few messages to increase your response rates and how to market to your list in the future. I even learned a few things about Aweber from his example autoresponder that I didn’t know before.
In Automated List Builder, he goes beyond what others teach in basic list building courses. The videos detail how he finds new leads for lists in a wide variety of places. He walks you through the process of setting up a product for giveaways and even offers a few suggestions for specific sites to add your giveaway to. Giveaways are just one of the dozen techniques that Freville details to get more opt ins to your list.
Once you follow the steps to build traffic to your squeeze page, he goes a step further and gives you advanced techniques to test and improve your conversions. The best part is that unlike written products, the videos show you what sites to use and how to use them to accomplish your list goals.
For the value included in the videos alone, the price for this product is too low. But when you consider the fact that it comes with three custom scripts and an ebook with additional information, it becomes an absolute steal!
